Website maintenance includes revolving maintenance in multiple features and areas. Here are some of the typical spots we continually revolve between maintenance upkeep. The first maintenance area is content and link monitoring. Broken links and irrelevant content give the customer the impression that you don’t care about your website and likewise your company.
SEO services require continued manipulation and competitor research. Like a game of chess, your competitors try to update their SEO efforts to outmatch you. You likewise must occasionally update yours for continued top results and google ranking. SEO services are not the set-it and forget-it approach. Search engine optimization requires continual tweaking and research. In the same respect that you must keep up on your social media, your SEO company must keep up on your SEO efforts and SEO marketing strategy.
After the website and SEO strategy is in place, it’s always good to review the website traffic analytics. Gaber Marketing views how the user got to the site, what pages they are using, how long they stayed on a page, and more. We then use this data to make logical conclusions on how each page performs and how to serve your audience better. After which, we make changes to increase the user’s experience and better support their needs.