The day has arrived. Why do we love it so much? Well aside from its great 80 throwback appeal, ‘Back To The Future’ is an advertising fiesta.
The film had their own product placement department in order to obtain the product placement for products, old logos from 1955, and of course, make sure all the products were visible in the necessary shots.
Pepsi, shown in all three movies was said to be chosen over Coca-Cola for the movie due to the visible difference in its logo design from 1955 to 1985 when the movie was released.
Today, Pepsi has released a Pepsi Perfect bottle limited release at 12:00 PM on October 20, 2015. Pepsi Perfect was a Pepsi product sold in the future in the movies.
Toyota has created a number of short commercials reuniting Christopher Lloyd and Michael J Fox to create buzz for the release of a full commercial at 12:00 PM October 20, 2015.
Pizza Hut shown in the second movie provided a cook and pizza kitchen to be onsite for the making of the movie. Pizza Hut wanted to ensure that a hot, attractive pizza would be used for every shot.
So, from Gaber Marketing Studios to you, “Enjoy your return ‘Back to the Future’!”