We wanted to create a sense of whimsy and showcase the company culture, but not compromise the services they provided. We had a number of interactive elements that moved or shifted or danced, but not distract. Our icons were very supportive to the company culture by using illustration as apposed to icons or photographs. To create a “sketchy” pencil drawn look and feel.
The services that they provided were traditional IT, so our attempts to uniquely identify them through the site was to uniquely identify how they approach the industry, which was less about the services they provided and more about the culture and the relationships that they continued to establish and maintain.
“When I met Devin over 18 months ago I was immediately impressed. He struck me as an original thinker with original, innovative ideas. At the same time, he had a lot of experience under his belt and I could see he had a passion for what he does for a living. He has a good handle not only on social digital media marketing but also traditional marketing. He’s especially good at short segment videos you may need for your website, YouTube or Facebook. As I did the first day and still would today, I describe Devin as “Lightning in a Bottle”. A good investment of your marketing dollars if doing it in-house is not in the budget.”
“Gaber Marketing is unique in that they don’t fit your business into a preset marketing platform, but they find the best media to give voice to your company. Devin works with you to understand your brand and the right message for your consumers and how to deliver that. It might be a website, commercial, print material, logo design, social media campaign or any number of other options that are right for your business and budget. I came to Devin with one idea and came out with a platform and tools that have gotten me on the right track with my goals. I couldn’t have come close on my own!”
“Working with Gaber Marketing Studios and Devin Sardano is enjoyable because their expertise is versatile. We have been exceptionally satisfied with their knowledge of integrated marketing, blogs, SEO, social media marketing, and web design.”