Holistic Blends wanted to develop their relationship with local retailers and needed a line card to showcase products. We wanted to make sure the document could be used for either events or delivered to distributors. This was now the first piece of their new media kit.
The informational side needed to be clean and straightforward, showcase the product in its bottle with a description. Since the first side was product and information oriented, the backside had to be brand focused. We continued to maintain the brand strategy through interchanging Sherry and her expertise with the brand.
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